UPDATE: Billionaire real estate mogul Stephen Ross is revolutionizing transportation in South Florida with the launch of $200 flying taxi rides that promise to fly at speeds of up to 150 mph. This groundbreaking initiative, backed by Ross, aims to alleviate the notorious traffic congestion between Miami and West Palm Beach, with services potentially starting as soon as 2024.
The ambitious venture involves Archer Aviation, a company specializing in electric vertical takeoff and landing aircraft, or “eVTOL” vehicles. These innovative aircraft are designed to shuttle passengers between Ross’s private golf course in Hobe Sound and the Hard Rock Stadium in Miami. The service will also extend to local airports, including Miami International, Fort Lauderdale, and Palm Beach.
According to Adam Goldstein, founder and CEO of Archer, the surge in South Florida’s population makes it an ideal market for eVTOL flights. “We believe South Florida is one of the best places in the country to do this,” Goldstein told The Wall Street Journal. With the region seeing steady population growth, the demand for efficient transportation options is greater than ever.
Ross highlights the critical need for this type of service, stating, “As areas become more popular, there’s more congestion … the more the need for this type of transportation.” The eVTOL service is projected to reduce commuting times significantly—from over an hour by car to just 10 to 20 minutes in the air.
Archer’s flagship aircraft, the Midnight, is a four-passenger eVTOL that operates much quieter than traditional helicopters. With a top speed of 150 mph and a payload capacity exceeding 1,000 pounds, this aircraft is designed for short trips between 20 and 50 miles—perfect for navigating the congested urban corridors of South Florida.
The population of South Florida has ballooned in recent years, driven largely by international migration, which has more than compensated for domestic out-migration. The counties of Miami-Dade, Broward, and Palm Beach have all experienced substantial growth from 2023 to 2024, positioning the region as one of the fastest-growing areas in the United States. The overall population of Florida jumped over 8% between 2020 and 2023, further intensifying the challenges associated with traffic congestion.
Traffic data from the U.S. Department of Transportation reveals that major highways like I-95 and Florida’s Turnpike are struggling under peak daily volumes exceeding 200,000 vehicles. Commuters in Miami-Dade can face extreme delays, with travel times sometimes more than doubling during rush hour.
As the region continues to grow, the need for innovative transportation solutions like Archer’s flying taxis becomes increasingly urgent. The launch of these eVTOL flights could not only transform daily commutes for countless residents but also set a precedent for urban transportation across the globe.
Stay tuned for further updates on this developing story as Archer Aviation prepares to take flight in South Florida.






































