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UKIPO Introduces New Guidelines Post SkyKick Trademark Ruling

The UK Intellectual Property Office (UKIPO) has published new guidelines for trademark applications following the landmark case of Sky v SkyKick, which was decided in December 2024. This practice note aims to assist applicants in drafting their applications to avoid common pitfalls highlighted in the ruling, particularly concerning the filing of overly broad specifications of goods and services without a genuine intention to use the trademark.

Changes to UKIPO Examination Practices

In response to the Sky v SkyKick judgement, UKIPO examiners are now required to scrutinize the specifications of goods and services more rigorously. Examiners will assess whether these specifications are “manifestly and self-evidently broad.” A significant shift in policy is the ability for examiners to issue bad-faith objections during the examination phase, eliminating the need to wait for challenges from third parties.

Once applicants receive their examination reports, they will have a standard two-month period to respond. They can either narrow the scope of the contested goods and services or present arguments and evidence supporting their original broad claims.

Guidelines for Compliance

To navigate the new landscape effectively, applicants should adhere to the following guidelines when filing a trademark application in the UK:

1. **Specify Goods and Services**: Applicants are encouraged to detail goods and services that represent fair and reasonable claims within the context of their business activities.

2. **Avoid Overly Broad Terms**: Terms like “computer software” should be avoided unless accompanied by specific types. This clarity will benefit applicants in the long term as it delineates their rights to both the UKIPO and potential third parties.

3. **Opt for Narrower Specifications**: Where feasible, applicants should choose narrower specifications or supplement broad terms with more detailed subcategories. This approach can minimize the risk of ex officio objections, which may prolong the registration process.

4. **Maintain Documentation**: Keeping thorough records of internal documents, such as business plans and market research, is advisable. These records can provide a commercial rationale for the terms included in the application if required by the UKIPO.

Overall, the shift in the UKIPO’s examination approach is likely to result in an uptick in examination reports citing bad faith objections. This change could affect the timeframe for trademark registration and necessitate more in-depth discussions with examiners who may request internal documents on a case-by-case basis.

As the landscape of trademark applications evolves, businesses must adapt to these new requirements to ensure that their applications are both compliant and effective.

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