UPDATE: A significant turnout marks an urgent food and toy distribution event in Altadena, California, as families face critical delays in SNAP benefits. The event, held on December 5, 2023, saw long lines as overwhelmed families sought assistance from Mattel and the nonprofit Feed the Children.
“We’ve been distributing for the last three weeks, and every week we’re turning away families,” said Coco Black of Feed the Children. “You never want to turn away a family.” The organization has mobilized across the country, responding to rising needs amid ongoing assistance delays.
The urgency of the situation was echoed by Nancy Molenda of Mattel, who stated, “We are here to play it forward and lend our support to ensure that children and families in Altadena receive everything they need.” This collaboration comes at a critical time when many families struggle to make ends meet.
Additionally, Watch It Grow Inc. contributed to the event, emphasizing their commitment to community support. Their representative, Donna Wajid, explained, “We’re bringing out food, brand new clothes, diapers, wipes. Today we prepared 250 meals for families in need.” Each family received a comprehensive package that included a food box, a supply box, and essentials specifically for women.
The scene showcased the community’s resilience and the pressing need for support. Families lined up early, hoping to secure much-needed supplies amid the uncertainty of future SNAP benefits. With each passing week, the demand for assistance continues to grow, highlighting a critical gap in food security for many.
As this situation develops, local organizations are calling for increased support and awareness to meet the community’s needs. The urgency of today’s event underscores the broader challenges that families are facing across the country.
Stay tuned for updates as the community rallies to provide ongoing assistance to those affected.
