Europe Online Clothing Rental Market to Witness a Decent Growth Scope in the Upcoming Years


Jan 27, 2020 (Hitech News Daily via COMTEX) — Online clothing rental is an e-commerce platform which meets the clothing needs of its consumers, who either cannot afford to spend or do not wish to spend on clothes they require for short term. This mode of shopping also offers variety of clothing, which can be further classified depending upon the size, type, brand and prices.

Technological development such as easy access to the internet across Europe and increasing internet penetration rate have resulted in deviating the preference of consumers from offline shopping to online. There are numerable services offered on online clothing rental portals such as variety of choices in colors, sizes, and designs of dresses, easy price comparisons and most importantly convenience, which influences the consumers to opt for online purchases thereby driving the market. Additionally, increasing trust on the e-commerce industry and technology are uplifting the supply of this online rental market. One of the major drivers of this market is the ease of shopping experienced by its consumers along with value for money. Various initiatives and marketing strategies have been executed by several online rental enterprises to reach out to customers to create awareness as well as sustain in the competition. However, clothes rented online are shared and thus worn by several users leading to questions regarding hygiene of the product which could arise as a major drawback to the online clothing rental marke.

Through means of social networking platforms such as Instagram and Facebook, the online clothing rental enterprises can promote themselves and reach across various customers in a short span of time and hence expand their foothold in the market.

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  • A thorough analysis of the current trends and future estimations in the market are provided.
  • The report exemplifies the key drivers, restraints, and opportunities and a detailed impact analysis from 2018 to 2025.
  • The report is equipped with comprehensive analysis of the market with respect to end-users, clothing styles, and geography.
  • A quantitative analysis of the current scenario and the forecast period highlights the financial competency of the market.
  • Porters five forces model of the industry depicts the potential of buyers and suppliers in the market.

Key market segments

By End Users

  • Men
  • Women
  • Kids

By Clothing Type

  • Ethnic
  • Western
  • Others

By Region

  • Europe
  • UK
  • France
  • Germany
  • Italy
  • Rest of Europe

Market key players include

  • Drexcode
  • Chic by Choice
  • Girl meets dress
  • StyleLend
  • Le Tote
  • Rent the runway
  • Dress Hire
  • One Night Stand
  • Frontrow

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Allied Market Research (AMR) is a full-service market research and business-consulting wing of Allied Analytics LLP based in Portland, Oregon. Allied Market Research provides global enterprises as well as medium and small businesses with unmatched quality of “Market Research Reports” and “Business Intelligence Solutions.” AMR has a targeted view to provide business insights and consulting to assist its clients to make strategic business decisions and achieve sustainable growth in their respective market domain.

We are in professional corporate relations with various companies and this helps us in digging out market data that helps us generate accurate research data tables and confirms utmost accuracy in our market forecasting. Each and every data presented in the reports published by us is extracted through primary interviews with top officials from leading companies of domain concerned. Our secondary data procurement methodology includes deep online and offline research and discussion with knowledgeable professionals and analysts in the industry.

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